Educating Public Officials on Preservation Policy



  • 24-hour-a-day access
  • Access to website & mobile version
  • Introductory video by faculty member
  • 10 learning resources
  • Challenge assignment
  • Badge upon completion

Learning Objectives

  • Understand key strategies and tactics of effective advocacy
  • Adopt best practices to help convey preservation values to public officials
  • Secure opportunities to practice and improve alongside experienced advocates on Capitol Hill and in your state

About This Course

An effective advocate for historic preservation is able to communicate the value of specific historic preservation projects to local officials and politicians whose decisions and votes can effect change. However, it’s also essential to have a strong grasp of the political landscape and to know which aspects of a given project will resonate the most with a particular individual. The resources in this Advocate course will assist you to create a strong preservation advocacy message, understand the differences between educating, advocacy, and lobbying, and gain a deeper understanding of Congressional structures that affect how you should design an advocacy campaign.

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 3 reviews
by Marco Meniketti on Advocate
Strategy Development

The Advocate course provided fundamental skills and strategies for real world interactions with policy makers. The tips on developing strategies and tactics were significant and practical. This course combined with the Planner course should provide a solid foundation for historic preservation efforts.

by Shannon Twilling on Advocate

I could've gotten the same information from a 2-click google search. There was no original content, just a collection of links to other organizations' websites. I would be demanding a refund had I paid for this class.

by Jesse Clark McAbee on Advocate

Excellent course on advocacy. I really found the viewpoints of different organizations and individuals and their approaches to advocacy very helpful. This is because 1 size doesn't fit all.